Avout Vico

Vi-Co was a brand of chocolate milk manufactured by the company Dairy Producers. When Dairy Producers were bought out by Dairyland in 1995, the Vi-Co line was abolished. It was only available in Saskatchewan, Canada and a few parts of Manitoba.

A 2 Litre container of Vi-Co

A foreign advertisement for Vi-Co

The term 'Vi-Co' is still occasionally used today in Saskatchewan as a slang term for any chocolate milk. It is a notable regional attribute for the province of Saskatchewan and is frequently cited as a defining feature of the province's folk history.
In the mid-90's a punk band called Vico performed regularly in Vancouver, British Columbia, Canada. Two of the members of the band were originally from Humboldt, Saskatchewan.